{"id":21672,"date":"2020-07-04T17:24:00","date_gmt":"2020-07-04T15:24:00","guid":{"rendered":"https:\/\/synesthesia.it\/?post_type=case-study&p=21672"},"modified":"2025-03-10T12:14:20","modified_gmt":"2025-03-10T11:14:20","slug":"gino-speed-show","status":"publish","type":"case-study","link":"https:\/\/synesthesia.it\/en\/case-study\/gino-speed-show\/","title":{"rendered":"Gino Speed Show"},"content":{"rendered":"\n
<\/span>\"Gino
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Gino Speed Show<\/strong><\/h1>\n\n\n\n

What<\/strong><\/p>\n\n\n\n

Direction, Streaming Events on Facebook<\/p>\n\n\n\n

Year<\/strong><\/p>\n\n\n\n

2020<\/p>\n\n\n\n

Category<\/strong><\/p>\n\n\n

\nDigital Marketing<\/p>\n\n\n

Technology<\/strong><\/p>\n\n\n\n

Facebook Streaming, Digital Experience<\/p>\n\n\n\n

Client<\/strong><\/p>\n\n\n\n

\"Gino<\/figure>\n\n\n\n
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<\/lottie-player>CONTACT US TO ORGANIZE YOUR EVENT<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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To organize your event<\/strong><\/p>\n\n\n\n

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<\/lottie-player>CONTACT US<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"Gino<\/figure>\n<\/div>\n\n\n\n
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How it all started<\/strong><\/h3>\n\n\n\n

Set against the stunning backdrop of Prato Nevoso<\/strong> in the province of Cuneo, the annual \u201cGino Speed Show<\/strong>,\u201d organized by Gino Spa<\/strong><\/a> and Prato Nevoso Ski<\/strong><\/a>, adapted to the challenges of the Coronavirus pandemic in its fourth edition. The event transformed into a comprehensive 360\u00b0 digital experience<\/strong> with the technical support of Synesthesia.<\/p>\n\n\n\n

The day featured exceptional driver Alessandro Gino<\/strong> at the wheel of supercars, joined by F3 driver Vicky Piria<\/strong> and automotive influencer Elena Giaveri.<\/strong> Broadcast live on Facebook from the adrenaline-pumping curves of Prato Nevoso, the show highlighted ten car models, including the Mini GP3, BMW M135I, Mercedes A-Class 45, Lotus Exige, Aston Martin DBS, Maserati Trofeo, and EQC 400 4Matic AMG Line.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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The solution<\/strong><\/strong><\/h3>\n\n\n\n

The \u201cGino Speed Show\u201d did not stop but instead enhanced its content with technical and remote direction services provided by Synesthesia. This support included onsite assistance for setup, testing, mobile device positioning, and remote live direction. These efforts significantly expanded the audience, allowing viewers to experience every thrilling moment of the event live\u2014from test laps on the track to fun \u201cbehind-the-scenes\u201d moments\u2014remotely, anywhere, and anytime by simply connecting to Gino Spa\u2019s Facebook channel.<\/p>\n<\/div>\n\n\n\n

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