{"id":15981,"date":"2022-02-25T20:53:47","date_gmt":"2022-02-25T19:53:47","guid":{"rendered":"https:\/\/synesthesia.it\/?post_type=case-study&p=15981"},"modified":"2025-02-21T11:05:01","modified_gmt":"2025-02-21T10:05:01","slug":"pian-della-mussa","status":"publish","type":"case-study","link":"https:\/\/synesthesia.it\/en\/case-study\/pian-della-mussa\/","title":{"rendered":"Pian della Mussa"},"content":{"rendered":"\n
<\/span>\"Case
\n

Pian della Mussa<\/h1>\n\n\n\n

What<\/strong><\/p>\n\n\n\n

e-Commerce<\/p>\n\n\n\n

Year<\/strong><\/p>\n\n\n\n

2021-2022<\/p>\n\n\n\n

Category<\/strong><\/p>\n\n\n

\nE-commerce<\/p>\n\n\n

Technology<\/strong><\/p>\n\n\n\n

Various<\/p>\n\n\n\n

Client<\/strong><\/p>\n\n\n\n

\"Logo<\/figure>\n\n\n\n
\n
<\/lottie-player>CONTACT US TO DEVELOP YOUR E-COMMERCE<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
\n

To develop your e-Commerce<\/strong><\/p>\n\n\n\n

\n
<\/lottie-player>CONTACT US<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
<\/div>
<\/div>
<\/div><\/div>\n\n\n\n
\n
\n
\n
\"pian<\/figure>\n\n\n\n
\"Pian<\/figure>\n<\/div>\n\n\n\n
\n

How it all started<\/h3>\n\n\n\n

Pian della Mussa<\/strong><\/a> is a company founded in the 70s that bottles mineral water from the spring above the village of Balme 1,500 meters above sea level, in the heart of the Piedmontese Graian Alps. In the last 15 years, the company has grown significantly and the water bottling line has expanded.<\/p>\n\n\n\n

Not only water, but also a great passion for quality<\/strong> beer<\/strong> has led Pian della Mussa to set up a brewery that makes beer with the same spring water.<\/p>\n\n\n\n

Production is inspired by principles of environmental sustainability and is conducted with the utmost transparency, leaving nothing to chance. The properties and characteristics of the spring water and raw materials used guarantee a 100% organic product<\/strong> of very high quality.<\/p>\n\n\n\n

The company\u2019s goal is to enhance and sell its products through the creation of an e-Commerce that reflects the values and high standards of the production chain.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

<\/div>
<\/div>
<\/div><\/div>\n\n\n\n
\n
\n
\n

The solution<\/strong><\/strong><\/h3>\n\n\n\n

We integrated and extended the company\u2019s institutional website (CMS: WordPress) to transform it into a WooCommerce<\/strong> store.<\/p>\n\n\n\n

The shopping experience was designed according to the client’s needs: the e-commerce platform is user-friendly<\/strong>, making it easy for customers to make quick purchases.<\/p>\n\n\n\n

For future projects, new developments are planned. The idea is to enhance the existing solution by adding a section dedicated to the Horeca<\/strong> sector (bars, restaurants, and establishments) to simplify and speed up certain distribution processes. The goal is to eventually stop using traditional distribution channels for beer and rely entirely on online sales.<\/p>\n<\/div>\n\n\n\n

\n
\"Pian<\/figure>\n<\/div>\n<\/div>\n\n\n <\/lottie-player>\n<\/div>\n\n\n\n
<\/div>
<\/div>
<\/div><\/div>\n\n\n\n
\n
\n
\n
\"pian<\/figure>\n<\/div>\n\n\n\n
\n

Results<\/strong><\/h3>\n\n\n\n

The sales results have been very positive.<\/p>\n\n\n\n

\u201c<\/em>Everything started from the need to sell online. Going online was almost a natural step, also facilitated by the recent positive experience we had with Synesthesia in creating another sales site managed by the same family group. We strongly believe in online sales.
This is our first step towards the future.“<\/em><\/p>\n\n\n\n

(Elisa Druetta<\/strong><\/a>, e-commerce Manager of Pian Della Mussa).<\/p>\n\n\n\n

\n
CONTACT US<\/a><\/div>\n\n\n\n
GO TO WEB SITE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n
\n

Other projects e-commerce<\/h2>\n
\n
\n Rede Goup<\/a>Mysenso<\/a>Goccia Spa – Joy Gioielli<\/a> <\/div>\n
\n
\n Discover all projects<\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n","protected":false},"featured_media":16072,"template":"","meta":{"_acf_changed":false,"content-type":"","iawp_total_views":47,"_links_to":"","_links_to_target":""},"categoria-case":[2059],"class_list":["post-15981","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nPian della Mussa - Synesthesia<\/title>\n<meta name=\"description\" content=\"An e-Commerce that reflects the tradition and high quality of Pian della Mussa beer. 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